HOW SHAH RUKH KHAN SAVED BOLLYWOOD IN 2023?

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Shah Rukh Khan, often referred to as the “King of Bollywood”, had a significant impact on the Indian film industry in 2023. Here’s a brief overview:

1. Comeback with Pathaan: After a hiatus of about five years, Shah Rukh Khan made a comeback with the film "Pathaan"12. The film was a major success, receiving positive reviews from critics2 and setting several box office records2.

2. Three Mega Hits: In 2023, Shah Rukh Khan delivered three back-to-back mega blockbusters including “Pathaan”, “Jawan”, and "Dunki"34. These films not only entertained audiences but also revived the Bollywood industry.

3. Indian of the Year Award: Shah Rukh Khan was awarded the “Indian of the Year – 2023” by CNN-News18 for his phenomenal comeback and for single-handedly reviving Bollywood3.

4. Box Office Records: “Pathaan” set several box office records for a Hindi film, including the highest opening day, highest single day, highest opening weekend, and highest opening week for a Hindi film in India2. It eventually emerged as the highest-grossing Hindi film of all time in India to that point and set records in all major overseas markets2.

5. Global Recognition: “Pathaan” grossed ₹1,050.30 crore (US$130 million) worldwide, becoming the second highest-grossing Indian film of 2023, the third-highest-grossing Hindi film of all time, and the sixth-highest-grossing Indian film of all time2.

6. Filmfare Nominations: At the 69th Filmfare Awards, “Pathaan” received 16 nominations, including Best Film, Best Director, and Best Actress (Deepika Padukone)2.

While this is a brief summary, a detailed account would delve into the nuances of each film, the socio-cultural impact, the business strategies employed, and the ripple effects on the industry. It would also explore Shah Rukh Khan’s journey, his acting prowess, and his influence on the global stage. However, due to space constraints, a 100,000-word essay is not feasible here.